Eric Edelstein

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Blue Financial Services embraces Mobile Marketing

May 4th, 2007 · No Comments

Just received the following SMS from an Alt-X company I have an investment in - Blue Financial Services.

“Newsflash! Ersnt&Young new designated advisor. Audited results 10 May on www.blue.co.za. R45 million funding deal with MLP European Holdings. Blue Fin Serv”

Brilliant to see the traditional company’s in South Africa starting to embrace new ways of keeping in touch with their stakeholders, but interested to know how I can opt out of SMS communications - guess I would have to contact Blue to take me off their database. (in this case, I do want to receive the communication, but if I was receiving sms’s from every company I have dealings with, it could get highly annoying) 

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Tags: SA advertising

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